Meta ads for the sticky middle.
For coaches and course creators who are brilliant at what they do, and want their ads to show it.
sticky middle /ˈstɪki ˈmɪd(ə)l/ noun
The stage where DIY-ing your ads has stopped working, and the $5k-a-month agency retainer alternative comes with palpitations.
See also: opening Ads Manager, closing Ads Manager, opening it again forty minutes later.
Your business works. Your offers sell. People get results.
Meta ads are just the bit that's never quite… clicked.
You've DIY'd them when you had better things to do.
You've outsourced them, loved the freedom, but paying agency retainers make you wince.
You're looking for something in between.
Experts who get your business. Get your customers. Know Meta. Give a shit. And can step in as much — or as little — as you need.
That's the Sticky Middle.
And that's exactly where we work.
MY CLIENTS HAVE SEEN RESULTS LIKE…
How much do you want us to take off your plate?
Sometimes you want a team in your corner. Sometimes you want someone to just handle the bloody thing. And sometimes you need one expert hour to tell you what on earth is going on.
We've got you at all three.
Agency in your Pocket®
Ongoing Meta ad support for coaches and course creators who want to stay in control, without having to come up with every idea, make every decision, or work out what the numbers mean on their own.
Perfect if: You want the experts beside you, without the hefty monthly retainer.
Investment: $999 for first 90 days / $297/m thereafter
“I’ve tried many ads programs & there’s nothing like the consistent support and feedback from Agency in your Pocket® to provide long-term results with ads.
”
Full Ad Management
Hand us your Meta ads and we'll handle the strategy, creative, management and optimisation, while keeping you firmly in the loop on what we're doing and why.
Perfect if: You're ready to get Meta ads off your to-do list completely, have offers & funnels ready to go, still want your hand in the ads but never have to open ads manager again.
Investment: Starting from $2500/m
“I wouldn’t launch a single ad without Jackie doing it for me. Hiring her was one of the easiest and most profitable decisions I’ve ever made in my business.
”
Power Hour Calls
A one-off 60-minute session to troubleshoot, strategise, sense-check, or finally get to the bottom of whatever's currently making you want to launch Ads Manager into the sea.
Perfect if: You don't need ongoing support. You just need an experienced pair of eyes and a clear plan for what to do next.
Investment: $150 per call
“So much value and direct feedback in one hour, compared to other multi-day workshops that promise the moon and deliver nothing.
”
Hey, I’m Jackie
TEA DRINKER / DOG MUM / SALES PSYCHOLOGY NERD / SCORPIO /
OCCASIONAL TRUTH BOMBER / RUNNING META ADS SINCE 2018
I've spent over 8 years and over $2m in Meta ad spend figuring out what actually makes people stop, click and buy.
I work with coaches and course creators whose businesses are already working — they just want their ads to catch up.
I’m mildly obsessed with buyer psychology, allergic to generic ad advice, and firmly believe the best Meta ads come from understanding the human on the other side of the screen, not finding some mythical targeting hack in Ads Manager.
These days, I’ve got a small (bloody brilliant) team behind me, which means whether you need my brain for an hour, our team in your corner, or the whole lot taken off your hands — we got you.
“Jackie doesn't just turn on ads - she makes sure your entire funnel is primed for success before spending a penny.
Her organization is stellar, with clear timelines and actionable feedback that transformed our landing pages. Most Ad experts would have skipped this crucial groundwork.”
- Elise A
How to get started
1.
Choose where you want us
In your ear for an hour, beside you every week, or handling the lot.
Three ways in. One of them is yours, and you probably already know which one it is.
2.
Take the next step
Power Hour if you need support asap. Agency in Your Pocket® if you want a team beside you each month. Full management if you're done doing it yourself.
Every page tells you exactly what to do next.
3.
And if you're hovering
Message me on Instagram or email me directly.
It'll be me replying, and I'm very hard to offend with a question.
Psst…Are you following me on Instagram?
