🥳 Congrats! You've officially survived the email list purge.

You clicked. I'm keeping you.

Welcome back to the list. Or welcome to staying on it. Either way — you're here, I'm glad, let's carry on.

Expect emails about Meta ads, honest takes on what's actually working, and a general absence of waffle.

Jackie

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Got an email from someone in my industry declaring that freebies are dead and you should only run ads to low-ticket paid offers now. And I have... thoughts. Because I've personally spent over $60,000 with someone whose customer journey started with
Before I take on a new client, I can usually tell if their ads are going to work. Not because I moonlight as Mystic Meg 🔮 But because there are five things that predict success better than any algorithm ever could. And none of them are "havi
Quick question: when's the last time you, personally, saw an ad from someone you'd never heard of and thought "yes, I'd love to book a 30-minute call with this complete stranger"? Right. Exactly. I've been asked a few times over the last